I’ve been dealing with vendors for 30 years now—printers, sign fabricators, product manufacturers, film labs, paper mills, display companies, et-cetera—and it’s true that “the more things change, the more they stay the same.” The landscape has been transformed (long gone are the typesetters, photostat technicians, and dot etchers), and new services never contemplated in the 70s are commonplace (stock photo agencies, Web hosts, and digital technology suppliers), but one simple fact remains. People who appreciate quality, pay attention to detail, and have respect for their craft are still the gold standard in the graphic arts industry. All the rest are just going through the motions, and will never understand what I’m talking about.